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SaaS Startup PPC & Social

B2B SaaS Platform: 3x Lead Volume with 40% Lower CAC

A growing SaaS company needed to scale customer acquisition while maintaining profitability. We developed a multi-channel PPC strategy with precise audience targeting and optimized conversion funnels.

PPC Social Media Lead Gen
3x
Lead Volume
40%
Lower CAC
25%
Conversion Rate
$2.5M
Revenue Generated

The Challenge

The SaaS startup was spending heavily on paid channels with diminishing returns. Their cost per acquisition was unsustainable, and they needed to scale leads while reducing overall marketing spend.

Our Solution

We implemented a multi-channel PPC strategy across Google Ads and LinkedIn, developed detailed audience segments, created personalized landing pages, and implemented a lead scoring system with CRM integration.

The Results

The campaign delivered a 3x increase in lead volume, reduced CAC by 40%, achieved a 25% conversion rate, and generated $2.5M in attributed revenue.
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